A straight up high energy performance video, with a slight arty twist to it. The video which sees the band rock out in an abandoned warehouse and kicking in monitors. At the end of the video a clone of singer Tim Wheeler briefly appears in shot.
Ash on the concept of the video:
This is a straight up performance video. Dark and gritty it was shot in a warehouse in Camden, London. It was a cold winter morning, there was no heating and we got drenched by a guy with a hose between takes. Thanks Jeff!
On July 14th 2020, Ash uploaded a HD version of the video to YouTube.
- Director: Jeff Thomas
- Shoot location: Camden, London, England
- Shoot date: February, 2004
- Producer: Luke Copeland
- Editing: Gabriela Soria
- Production company: POP