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Arcadia (Nico version)

This final video for Ash’s A to Z series was made after the series came to an end to celebrate the most popular song of the series, as voted for by visitors to Ash’s website.

The video is directed and animated by Big Button’s Nico Jones, who also made the videos for “Return of White Rabbit” and “Binary”. Jones worked with Ash bassist Mark Hamilton “to produce a pacy, retro ride to match the track and indulge in some Star Wars fantasies”.

The video features 3D Modelling by Darren Bowler for and the live sequences were shot by Josh Kletzkin @ The Old School Ltd.


  • Released:
  • Director: Nico Jones
  • Producer: Sally Fellowes
  • Director of Photography: Neil Gregory
  • Production company: Big Button